Latifa Al Gurg
Latifa Al Gurg is a visionary entrepreneur and the founder of Twisted Roots, a brand that blends tradition with modernity. Passionate about celebrating cultural heritage through contemporary design, Latifa crafts unique pieces that tell stories of identity and connection. Her commitment to sustainability and ethical practices sets Twisted Roots apart in the fashion landscape.
With a background in business and a keen eye for innovation, Latifa is dedicated to empowering designers and promoting local craftsmanship. Under her leadership, Twisted Roots has garnered recognition for its authentic approach and vibrant designs.