Hafiza Wajeeha Yasmeen

'Bridging the Gap: Digital Platform for Local Innovators and Customers' by Hafiza Wajeeha Yasmeen

Despite technological advancement, local innovators often find themselves marginalised in a market dominated by larger, more established entities. These small-scale producers and entrepreneurs typically lack the resources and infrastructure to effectively compete on a larger stage, thereby limiting their access to broader markets and potential for growth. The development of the 'Digitalize Ria' mobile application follows a structured and systematic approach to ensure successful project delivery. The project development methodology employed in this project is the Agile methodology, which is a flexible and iterative approach to software development.

The combination of deep purple (all shades of purple) and bright yellow effectively communicates the essence of my app as a platform for creative expression, entrepreneurial ambition, and digital innovation. These colours evoke the desired emotions and associations that resonate with your target audience and support the overarching goals of app.