Marketing

The Marketing Group at Edinburgh Business School was ranked best in Scotland by our students in the National Student Survey 2020. We provide both foundational and specialist degrees at Undergraduate and Postgraduate Level.

Marketing expertise

Academics from the Marketing Group at Edinburgh Business School contribute to interdisciplinary research across a number of the school's four research centres.

Professor Steve Carter and Professor Babak Taheri contribute to the Centre for Social and Economic Data Analytics whilst Professor Marylyn Carrigan and Dr Ian Grant conduct work on behalf of the Centre for Logistics and Sustainability.

Research is conducted in the Centre for Employment, Work and Professions by Dr Kathryn Waite and Jane Priest whilst Dr Andrew McLaren contributes to the Intercultural Research Centre.

Undergraduate Marketing

Our final year undergraduate students recently ranked us as the top place to study marketing in Scotland (NSS2020).

Our MA (Hons) Marketing degree is accredited by the CIM and focuses on the themes of global, digital and sustainable marketing.

Postgraduate Marketing

Postgraduate marketing degrees with a contemporary outlook. Students can join MSc programmes in specialist areas of marketing such as International Marketing, Digital Marketing, Fashion Marketing and Consumer Psychology.

Our faculty

Find out more about faculty members in the Marketing subject group. Discover their research interests, biographies, and teaching responsibilities.